Beijing, China— 27th August 2008: Chinese leading interactive technology and digital marketing company SinoTech Media (www.sinotechmedia.com.cn) announced today that they have signed a partnership agreement with IT168 (www.it168.com), one of the largest information platform for IT products in China. SinoTech Media will act as the exclusive ad agency for the unsold advertising space and international traffic in the website of www.it168.com.

IT168.com is one leading website providing individual netizens and enterprisers with mainstream information on the IT products and IT business.

This new agreement will provide SinoTech Media with the rights to promote and sell targeted advertising for the website www.it168.com. Further, IT168 will license their Ad Technology from SinoTech Media for ad serving and web analytics. This ad technology, known as SinoAnalytics will serve all the advertising needs under the agreement.

Ms. Wang Xiaojie, VIP Account Director of IT168 said, “We are excited to have SinoTech Media help us drive our international advertising revenue. I also believe their Advertising technology will help us manage these advertising campaigns more efficiently.”

Moreover, Dr. Mathew McDougall; the Group CEO and Executive Chairman for SinoTech Group said, “I am pleased that SinoTech media has this opportunity to provide advertising site representation to the largest IT information website in China. This deal will help our publishing partners more effectively monetize traffic and provide our advertisers to the right audience in Chinese IT industry.”

Tags: IT168, SinoTech Media