Beijing, China— 10th June 2008; Chinese leading interactive technology and digital marketing company SinoTech Media (www.sinotechmedia.com.cn) announced today it entered into a strategic partnership with AdGent 007 Inc., a US company headquartered in San Francisco..

AdGent 007 is a global advertising services company focused on monetizing the international traffic on premium publisher Web sites and together with SinoTech Media will provide a truly world-wide footprint to represent leading global Publishers and brands

This exciting strategic partnership offers publishers a true multi-national global sales force, that serves as a cost-effective extension of an in-house team, working to sell inventory directly to premium local and international advertisers.  Premium publishers can retain direct control over their inventory and command much higher advertising rates than the remnant prices being collected on their behalf by ad networks today. Global representation is essential for premium publishers, as international traffic delivered through search engines is growing to significant proportions of a publisher’s overall traffic.

“SinoTech Media is technologically and strategically a natural partner for AdGent 007,” said Cameron Yuill, founder and CEO of AdGent 007. “ SinoTech Media has developed world-class advertising technology and is already a digital marketing leader in the Chinese market.  Together we can instantly provide our clients reach to a much broader audience in China- the largest number of Internet users in the world.”

“Today many of the world’s premium publishers are seeing more international traffic than local traffic, yet they aren’t monetizing the opportunity effectively.  If a person in Beijing is reading the Times online in London, they should see an advertisement relevant to them locally, not a world away,” said Dr Mathew McDougall, Group CEO and Executive Chairman of SinoTech Group”. Our partnership with AdGent 007 allows Chinese publishers and advertisers to take advantage of AdGent 007’s global footprint.