Welcome to the Digital Marketing Inner Circle

SinoTech Group has launched a new digital agency, Digital Jungle, to help clients establish and execute digital marketing strategies in China.

When I look back at 2010, there will be a number of events that I think will make a difference for both SinoTech Group and/or our clients. The signing of a 2 year strategic partnership with PATA is just one such event. The basic undertaking is to provide social media analytics data into a PATA data portal called, TIGA.

On the surface, nothing more than SinoTech doing a data partnership deal but what I am excited about is the recognition from one of the largest travel and tourism bodies on the impact of social media within their sector.

Happy Chinese New Year! It's hard to believe we're already halfway done with March . However, if you made a Chinese New Year's resolution to find a new gig, then you are in luck - we are hiring for our Beijing & Shanghai offices.

This week I was fortunate to be one of the speakers at the PATA/DMIC event, "Leveraging Social Media to Engage Consumers".  PATA (Pacific Asia Travel Association) and our very own Digital Marketing Inner Circle came together to focus on social media for the travel/hostpitality sectors. The event was fully subscribed with about 100 people in attendance and they represented industries from hospitality, tourism to trade. I have attached the presentations and also provided an overview for those that could not attend.