Just last week I posted a story about P&G opening a store on Taobao.com and this week another large Brand has moved online. China Telecom (Beijing) has announced that they too will open a store on the Internet e-commerce website Taobao.com, providing 3G terminal products such as 3G network interface cards, 3G mobile phones, and 3G netbooks as well as communications services such as wireless broadband service, 3G wireless packages, and voice service packages.
Compared with products sold in China Telecom’s business halls, those in the online store are offered synchronously, but with lower prices. At present, the online store only targets users in Beijing. I would suggest that other core cities will soon follow but this is not confirmed in the news.
If users buy products and services from China Telecom’s online store, they can gain discounted prices, free delivery within the areas of Beijing, and other gifts. All products sold in the online store can enjoy a twelve-month nationwide warranty.
According to news on China Tech, China Telecom Beijing also plans to set up specialty stores on Tencent’s Paipai.com and Baidu’s Internet shopping platform Youa. Prior to this, China Telecom formed channel cooperations with several e-commerce websites, including 360buy.com, Dangdang.com, and Joyo Amazon.



