SinoTech Group announces today that it has named Dr. Grace Pan as Chief Strategy Officer. Based in Shanghai, Dr Pan will report directly to Dr. Matt McDougall, Executive Chairman and Chief Executive Officer.
Dr Pan will assume the responsibility of managing the company’s Shanghai office; including leading the Shanghai Team in delivering integrated performance marketing services (Search Management, Social Media Marketing, Affiliate Marketing, Email Marketing and Digital Consulting). "This is an exciting and transformative time in the digital marketing industry and SinoTech Group is clearly one of the most innovative digital performance marketing companies in the China today," said Dr. Pan. "With the world economy emerging out of recent slowdown, I feel privileged to join a dynamic team of renowned industry leaders. I look forward to participating in the growth of SinoTech Group as it helps guide the future of the Chinese digital performance marketing industry and the enabling of true ROI based marketing outcomes”.
Prior to joining in SinoTech Group, Dr Pan was the Head of Travel and Leisure Research at the Nielsen Company. While at Nielsen, Dr Pan provided consulting services with many leading Chinese and Western companies and was a frequent speaker at many tourism industry conferences in the Asia Pacific region.
"We are delighted to add another outstanding business leader with broad and relevant experience to our Company," said Dr. Matt McDougall, Executive Chairman and Group CEO of SinoTech Group. "Dr. Pan is a leading executive in the marketing industry with considerable experience that will help foster our long-term growth and success as we continue to expand our customer base and product offering".



