Welcome to the Digital Marketing Inner Circle
This community attracts the best minds in the digital marketing industry. The aim of the 'Digital Marketing Inner Circle' is to discuss events, trends and technologies impacting our industry as well as provide a platform for sharing news and personal commentary for information related to online marketing, search, affiliate and social media marketing.
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China Telecom has appointed Carat Beijing to its media account after a pitch against incumbent agency Starcom and Mindshare, which took place last November.The brief from China Telecom includes planning ...
Saturday, 16 January 2010
In good news for Carat is the announcement of their Nokia Corp win. Adage China is reporting that this account is valued at $415 million. Carat will become Nokia’s single global partner for media planning ...
Tuesday, 01 September 2009
In news reported on Media, Dutch-Italian confectionary company Perfetti Van Melle is understood to have split its media business between Carat and ZenithOptimedia in China, displacing incumbent Maxus. ...
Tuesday, 01 September 2009
... drink brand Vitasoy. The incumbent for both accounts is Carat Guangzhou.
Amway’s Artistry products include skincare, cosmetics and anti-aging creams and serums.
“OMD has worked on the Artistry whitening ...
Tuesday, 01 September 2009
... to mention some great progress being made by EuroRsCG on the Creative side and Carat on the Media. I will also be posting a separate table for Search and Social Marketing efforts but at this time it is ...
Tuesday, 01 September 2009
Carat Hong Kong has been awarded Virgin Atlantic’s digital and media business in Hong Kong, dislodging incumbent MEC.
In news reported in Media said, Carat approached Virgin initially with digital marketing ...
Tuesday, 01 September 2009
Reports in the latest Media, say that Carat China has been awarded the media business for Bank of Communications’ (BOC) Pacific credit card business in China, ousting incumbent OMD.
OMD, whose BOC contract ...
Tuesday, 01 September 2009