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Welcome to the Digital Marketing Inner Circle

This community attracts the best minds in the digital marketing industry. The aim of the 'Digital Marketing Inner Circle' is to discuss events, trends and technologies impacting our industry as well as provide a platform for sharing news and personal commentary for information related to online marketing, search, affiliate and social media marketing.

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Search Keyword online travel

Total: 50 results found.

Page 1 of 3
The was bound to be a major shake up in the online travel sector... Only a few weeks ago, Google announced an agreement to acquire ITA Software, a Cambridge airlines and online travel agency and now here ...
Thursday, 08 July 2010
In another move that marks a continuing change in China's online travel sector is the entry of Taobao.com into the mix. They have reportedly entered the online travel channel by launching a new site called, ...
Monday, 07 June 2010
3. Best Practices for Responding to Online Comments & Reviews
(Consumer Strategies/Social Media Marketing)
... on get a response. There has been a growing number of online sites that prompt for consumer feedback then aggregate it to provide a service to potential buyers. The early review sites included Epinions.com ...
Saturday, 08 May 2010
... million for its "Hong Kong Summer Spectacular" campaign, with a mixture of online and offline advertising and a series of events.   The tourism board also invited 300 mainland ...
Wednesday, 28 April 2010
China Southern Airlines Company Limited has introduced an overseas hotel reservation service on its portal csair.com to provide one-stop ticketing and hotel booking services for Chinese outbound travelers. ...
Friday, 23 April 2010
The Spanish social media travel portal Minube has entered the China marketplace with the launch of its Chinese website Minube.cn.   According to reports in foreign media, this is the first ...
Monday, 12 April 2010
The explosion of consumer generated content (UGC) has led to a very specific and important requirement for hoteliers to engage with online reviews, communities, and dialog regarding their property. The ...
Sunday, 04 April 2010
... online opportunities that exist.   So just what is Affiliate Marketing? How can hotel's get the most from this channel? ... and how can you start and take advantage of this channel to drive room ...
Sunday, 28 March 2010
Online travel services provider eLong announced March 16 that it will begin compensating customers who find lower prices for eLong's contracted hotels on competitor Ctrip.com International's site with ...
Thursday, 18 March 2010
10. Ctrip.com Takes an Aggressive Online Position
(Industry News/Latest News)
Chinese online travel service provider Ctrip.com has announced plans to compensate consumers for online booking price differences.   Ctrip.com stated that from March 10, all the room rates ...
Tuesday, 16 March 2010
Chinese online travel website company eLong Inc. reported its unaudited financial results for the fourth quarter and full year ended December 31, 2009. Total revenues at eLong.com for the fourth quarter ...
Thursday, 04 March 2010
12. Social Media Marketing Ideas for Hotel Operators
(Consumer Strategies/Social Media Marketing)
... a social media code of conduct for your hotel- mixed messages or worse unprofessional online conduct can kill a lot of online good will. The conversation about you will go on with or without you. ...
Wednesday, 03 March 2010
... as understanding the key drivers for consumers in selecting a hotel. The results were telling and should inform those hotels wanting to drive room sales through online marketing.     Purpose ...
Wednesday, 03 March 2010
... and accommodations online last year, representing a 77.9% increase over 2008.   This phenomenal growth rate exceeds that of online stock trading (67%), online banking (62%), and online shopping ...
Thursday, 18 February 2010
15. China's Online Travel Booking Up 77.9% In 2009
(Research & Metrics/Trends)
According to the latest report published by China Internet Network Information Center, in 2009 the China's online travel booking sector usage reached 30.24 million people, an increase of 77.9% compared ...
Saturday, 06 February 2010
...    Dr Mathew McDougall: Agree. By listening to online buzz you can determine where you are being discussed and gaugue the tone of these conversations (both specifically about your company and your ...
Wednesday, 03 February 2010
China's travel industry is now worth around RMB 900 billion annually. A mere RMB 850 million or just 0.1% of this total is generated online. Compared to online shares of 32% in the United States and 12% ...
Wednesday, 03 February 2010
Mangocity.com, which is owned by China Travel Service (Holdings) Hong Kong Ltd., has launched its new homepage, air ticket channel and hotel channel. The new site has improved the webpage download ...
Wednesday, 27 January 2010
19. PATA China & DMIC to co-host Social Media Event
(Announcements/Industry Events)
... online – making it easy to reach your target audience and fulfill campaign objectives How do you measure social media marketing to determine the success or not of a programme? The speakers ...
Friday, 22 January 2010
Worldwide, a quarter of all travel bookings last year were made online. And in the US, the number of main-street travel agencies has halved in the past decade as travelers go straight to the web. The Web ...
Sunday, 17 January 2010
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