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Welcome to the Digital Marketing Inner Circle

This community attracts the best minds in the digital marketing industry. The aim of the 'Digital Marketing Inner Circle' is to discuss events, trends and technologies impacting our industry as well as provide a platform for sharing news and personal commentary for information related to online marketing, search, affiliate and social media marketing.

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Search Keyword Starcom

Total: 8 results found.

... something most 4A's are trying to address. For example,  Publicis Groupe launched VivaKi to leverage the combined scale of Digitas, Starcom MediaVest Group, Denuo and ZenithOptimedia to develop and ...
Thursday, 11 February 2010
China Telecom has appointed Carat Beijing to its media account after a pitch against incumbent agency Starcom and Mindshare, which took place last November.The brief from China Telecom includes planning ...
Saturday, 16 January 2010
... dropped by 9.6 per cent. Publicis Groupe in Asia is made up of Publicis Worldwide, Saatchi & Saatchi, Fallon, Leo Burnett, Digitas, Starcom and ZenithOptimedia. Source: Media Magazine  ...
Wednesday, 28 October 2009
... we have yet to see this in many of the campaigns being done at SinoTech Group. After having informal discussions with Angela at Starcom and a friend from Universal McCann we all came to the conclusion ...
Wednesday, 02 September 2009
In what is sure to be a disappointment to the incumbent Starcom IP team, China Telecom has awarded Neo@Ogilvy its online media business. This loss is compounded by the loss of P&G last month (read here). ...
Tuesday, 01 September 2009
6. Starcom China Looses a Major Peice of Business
(Industry News/4A Agency News)
In a significant development for Starcom in China, their largest account, Procter & Gamble Co. has pulled its non-TV tactical planning and buying business in China. The non-TV business, worth several million ...
Tuesday, 01 September 2009
7. ZenithOptimedia Wins TCL’s Media Business
(Industry News/4A Agency News)
... Beijing, which held the account for less than two years. The appointment also follows a pitch against Starcom and several local agencies. ZenithOptimedia’s assignment will focus on print and TV to spur ...
Tuesday, 01 September 2009
... Pasta & Sauces, Philippines; Nikon DSLR, Hong Kong 1.5 - -23.6 11 Starcom n/a - 1.4 -51.7 12 Zenith Optimedia ibibo.com, India; Holcim, Indonesia 31.2 198.9 -138.4 ...
Tuesday, 01 September 2009