In what is not going to be a surprise for most of us in the Marketing space is the announcement by WPP Group that their like-for-like revenue was down 8.1% for 2009. In branding and identity, ...
Sunday, 07 March 2010
WPP Group, the world's largest advertising and marketing services company, this morning reported that like-for-like revenues declined 8.7% during the third-quarter of 2009. WPP , which is the parent of ...
Saturday, 31 October 2009
... Members from the 4A Agencies recognize the speed that this digital revolution has taken place. (Sir Martin Sorrell is one industry pundit talking up the impact of Digital on his group, WPP ). However, most ...
Sunday, 04 October 2009
In the second part of my post that looks on the Sir Martin Sorrell interview done by the Wall Street Journal, The CEO of WPP (the worlds largest communications company by revenue) said that 20% of marketing ...
Sunday, 27 September 2009
I am an avid follower of Sir Martin Sorrell and his accomplishments. This 64-year-old Briton runs WPP PLC, the world's largest communications company by revenue, with more than 125 firms around the ...
Wednesday, 23 September 2009
... external business deals, including a deal brokered with WPP earlier in the year, are also not expected to change.
Omniture has eight offices across the region, in Tokyo, Seoul, Hong Kong, Taipei, ...
Wednesday, 16 September 2009
The Wall Street Journal reported that the WPP Group is expected to announce a strategic investment in publicly traded Web analytics firm Omniture. The deal, which would involve a $25 million stake in Omniture’s ...
Tuesday, 01 September 2009
... in mainland China.
P&G is expected to hold a pitch for the non-TV business that could include other agencies that work with P&G globally. One of them, WPP Group’s Mediacom, already handles planning for ...
Tuesday, 01 September 2009
... previous media agency, Group M’s MediaCom, resigned the business earlier this year following, according to company sources, a contentious negotiation about costs and remuneration. WPP -owned MediaCom had ...
Tuesday, 01 September 2009
In a story that is getting a lot of mileage within the blogosphere is the news about the fees dispute between Nokia and WPP ’s, MediaCom. The business is reported in AdAge to be an estimated $400 million ...
Tuesday, 01 September 2009
... ended in December, did not participate in the pitch, but other contenders in the review are believed to include ZenithOptimedia and WPP ’s Maxus, which handles media for the banking side of BOC.
The account ...
Tuesday, 01 September 2009
Invite colleagues