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Welcome to the Digital Marketing Inner Circle

This community attracts the best minds in the digital marketing industry. The aim of the 'Digital Marketing Inner Circle' is to discuss events, trends and technologies impacting our industry as well as provide a platform for sharing news and personal commentary for information related to online marketing, search, affiliate and social media marketing.

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Search Keyword baidu ppc

Total: 7 results found.

... tool   Can Baidu Replace Google? As Google will not be censoring Chinese search results, the biggest impact falls on Chinese websites that reside in China and are currently using Google’s ...
Wednesday, 17 March 2010
... for advertisers seeking a specific audience not found on Baidu.   Google China CEO John Liu said a month ago, its new strategy was to reduce investment into wholly localized products but continue ...
Wednesday, 13 January 2010
3. Marketing 101: Internet Marketing Channels
(Media Strategies/Media Planning & Buying)
... engines (major or niche) to earn visibility and traffic when relevant queries are performed Examples: Baidu, Google Adwords, Yahoo! Search Marketing, etc.   Online ...
Tuesday, 12 January 2010
... is the technical challenges of SEO for Baidu but I will save that for another post.    ...
Monday, 11 January 2010
For the past month the R&D team have been working on the integration of SinoMaximizer with the new Baidu Professional edition (called Phoenix Nest) This new platform will officially take over ...
Saturday, 21 November 2009
6. International Advertisers wanting Access to Baidu
(Search Marketing/Search Engines)
Many International advertisers have yet to realise that China’s most dominate Search Engine is Baidu. Many of our clients we work with from the US or Europe automatically assume that Google is the number ...
Tuesday, 01 September 2009
7. SEM .. Why so Important in China?
(Search Marketing/Search Engines)
Why is PPC in China so Important?   Baidu is the biggest search engine in China and they claim 62% of market share, with Google being the second. But, regarding SEM, they work a little bit different: ...
Tuesday, 01 September 2009